See North West, Her Mum and Grandma Model for Fendi

Latest news

    News flash: Fendi logos want to take over your entire closet. We’ve already covered how if you’re anyone in Hollywood, you’re wearing the brand, and just this morning, the team hit us with more evidence that it’s serious about staying top of mind. Enter the campaign for the 10th anniversary of the Peekaboo bag, starring three generations of Kardashians from Kris to Kim to North West in her modelling debut.

    As for why the brand chose the Kardashians? Serge Brunschwig, the chairman and CEO of Fendi, told WWD that the brand has “always been a family story, involving strong women.” Creative Director Venturini Fendi adds, In the case of the Kardashians, they are all three of them very strong women, with strong personalities. It’s an iconic family, who is known for its appearance, but we wanted to bring more of an intimate side to the table.” See how the family campaign turned out below!

    View the original article: https://www.whowhatwear.co.uk/kardashians-fendi-peekaboo-bag-campaign--5b45f2fea99ed

    Next up, see Kim-approved trend that Victoria Beckham’s doing.

    In the same category are

    5 Pairs of Cool Trousers to Wear Instead of Your Jeans While our love for jeans runs deep (and, yes, we know a pair of Levi's 501s can hug you better than your best mate can), we're committing our efforts ...
    Prediction: These 10 Coat Trends Will Be the First to Sell Out It may still be summer, but slowly and steadily, some of our favourite brands are preparing for autumn and dropping coats into their new-in sections. ...
    Zero Cash, Hero Fash: 49 Under-£100 Pieces We Need in Our Wardrobes Now Here at Who What Wear UK, we firmly believe that you don't need to part with serious cash to get your hands on a trend-led buy, and with the high stre...
    19 Style Rules Sienna Miller Swears By We’ve been hooked on Sienna Miller’s style for some time now. Of course, there was the boho phase of the ’00s, and we all yearned to look good in a lo...
    I Think These 7 Influencer-Approved Gucci Handbags Are Worth Saving For When it comes to Gucci handbags, it’s almost impossible to name a favourite. Each season it almost feels like there’s no one great bag—instead, there’...
    Gwyneth Paltrow’s ’90s Wardrobe Couldn’t Be More 2018 You can't beat a trip down memory lane when you're in need of some outfit inspiration, and there's nothing we love more than scrolling through throwba...

    Leave a comment

    Your email address will not be published. Required fields are marked *

    This site uses Akismet to reduce spam. Learn how your comment data is processed.